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Marketing drives revenue

I’ve used marketing to drive revenue for more than 20 years, all while building and growing high performing teams, and I’m thrilled to share what I’ve learned.

I believe marketing is about helping people solve problems, not just selling products or services. The best marketing builds trust and authority through thought leadership and delivers the right message to the right audience with clarity, value, and impact.

Want a simple example? Read my post about how learning your audience can help you be more effective at selling anything, even garlic:

I’m glad you’re here. Let me know what you think and if there’s anything I could share that would be more relevant for you.

— Laura MacGregor

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Stories about how effective marketing strategies drive revenue, plus other considerations for your marketing team.

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Marketing leader. People connector. Revenue driver. Founder @ Savvy Marketing Works.